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How To Use Google My Business To Get More Customers

Angela RosalesSeptember 15, 2021
how to use google my business

Google my business is a service that allows you to link your Google account with your company's online presence in order to control the information that appears on Google. You can use this service in three ways:

1) To monitor your local listing

2) To improve customer reviews, and

3) To manage your social media accounts.

This FREE service is accessible by logging into one of these accounts mentioned above or by visiting https://www.google.com/business/.

What is Google My Business (GMB) and How does it work?

Google my business is a free service that businesses can use to control their online presence and manage the information that appears on Google's search engine. Google my business is connected to your google+ account, so if you have one, you automatically have google my business set up on your account. You can add or remove listings for your company and monitor your company's local listing on the internet. You can also create and edit rich snippets, which are modules of information that appear in search results about your company.

Read on to find out why google my business is the best thing that's happened to your business.

Why you should use google my business now?

With so many ways to use google my business, it's a really good idea for you to start using it now. If you've been ignoring this service so far, this is the time to sign up! There are lots of benefits which come with signing up and managing your information through Google My Business.

1) It makes it easy for customers to find you when they search for something related to what you do,

2) It's completely free so there's no cost associated with signing up,

3) Improved customer reviews means more customers.

4) You can manage all of your social media accounts from a single location.

Overall, Google my business is a great service and marketing tool that you need to add to your digital marketing strategy tools.

How to setup google my business account

If you want to set up a google my business account and manage your company information, just follow these four easy steps:

Step 1. Sign in to Google My Business

Go to Google My Business page to sign in. If you don't have an existing google email for your company, go ahead and create a new Google account. Make sure you are using your business email for your google my business listing.
Add your business to Google My Business app
If your business is not in the dropdown list, click the Add  your business to Google.

Step 2. Enter your business's name and website

If you don't have a website, google my business will show you instructions for how to add your business using Google search.
how to setup google my business for your business

Step 3. Create your profile and business location

Follow on-screen instructions to create your business profile. Here are some of the questions google will ask:

1. Do you want to add a location customers can visit, like a store or office?
2. Whats your business Address
3. Do you provide deliveries or home and office visits?
4. Contact Number & Website
setting up google my business profile

Step 4. Verify your listing

Google will need to verify your listing. this is a way for Google to maintain legitimacy of businesses listed. Google will send you a verification code either through SMS, Email or postcard by mail sent to your business address, whichever you prefer.
how to verify your google my business listing

How to monitor local listings

Having a listing on google doesn't just mean that you have a place for people to find out about your business, it also means that Google knows where you are and where your customers should be able to find you. It's important that this information is always up-to-date because it helps potential customers find the information they need when searching for your business.

You can check that your listing is okay by following these steps:

1) Go to Google's local listings,

2) Click on "view my complete profile" and

3) Make sure all the information about your business is correct and up-to-date.

If you want to edit anything, just click on the pencil to the right of the section.

How to improve customer reviews

Customers are more likely to use your business if you have great reviews on google, so it's really important that they're all positive! You can monitor the reviews for your business by following these steps:

1) Go to Google's local listings,

2) Click on "view my complete profile" and

3) Click on "click here for customer reviews".

You can then either reply to the review or click on the three dots that appear at the right-hand side of each review to take you to an option which allows you to edit your response.
GET YOUR OWN COPY
GMB Checklist
Step-by-step video trainings plus a downloadable guide to walk you through the GMB process.
Download Guide

Using Google My Business For Local SEO strategy

If you're not sure if your business needs a google my business account, it's probably time to make one. Having a google my business account is important because it simplifies managing your information on the internet and makes it easier for people to find your business when they search for something related.

It also helps with SEO by giving you more control over what you want to appear when someone searches about your company.

Specifically, real estate agents can use this service to monitor their listings and respond to customer reviews; business owners can manage all of their social media accounts from a single location which makes it easier than ever before; businesses can improve their local listing by making sure all of the information is accurate and up-to-date. Plus, there are so many other benefits like improved customer reviews and free listing on google.

Conclusion

Google my business is a great way for you to manage your company information on Google, which means that more people are able to find your business. If you sign up now, you can monitor your profile, improve customer reviews and manage all of your social media accounts from one place!
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